Air New Zealand – Air All Blacks
In the run-up to the 2019 Rugby World Cup, Air New Zealand wanted to show the world
just how #crazyaboutrugby they are. So we helped one of New Zealand’s most
recognisable brands... re-brand. Introducing Air All Blacks.
We created a teaser campaign, a new safety video and social content that showed
Air New Zealanders and All Blacks working together in (almost) perfect harmony.
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