Hannahs – Back To School
The end of the summer holidays is when Kiwi kids traditionally swap jandals for shoes again. So when Hannahs asked us to create a campaign promoting its Back To School range we decided to help one depressed jandal address his abandonment issues.
These films received 500K online views in less than 3 weeks with a media budget of just $20K. And the jandal is feeling much better.
